{"id":6839,"date":"2021-12-27T17:14:28","date_gmt":"2021-12-27T17:14:28","guid":{"rendered":"http:\/\/irtinc.us\/?page_id=6839"},"modified":"2021-12-29T16:25:35","modified_gmt":"2021-12-29T16:25:35","slug":"media-detective-case-study","status":"publish","type":"page","link":"https:\/\/irtinc.us\/es\/media-detective-case-study\/","title":{"rendered":"Media Detective Case Study"},"content":{"rendered":"

Orange County, Virginia, Office on Youth Prevents Substance Abuse with Media Detective<\/h2><\/h1><\/div><\/div><\/div><\/div><\/div>

The Challenge<\/h2>\n

The educators at the Office on Youth, part of the county government in Orange County, Virginia (OCVA), are passionate about empowering Orange County youth, and run a popular afterschool program that focuses on promoting healthy behavior and substance use prevention.<\/p>\n

When Program Coordinator Ashley Jacobs and her colleagues set out to find a substance use prevention program to use in the afterschool program, they knew that they needed something that was going to be educational and effective \u2013 but it also had to be fun.<\/p>\n

It was challenging to find a program that was effective in an afterschool setting, since other programs they tried had been designed for a more traditional classroom setting.<\/p>\n

They needed a more flexible program that could fit their nontraditional schedule. Ashley and her team were determined to
\nfind an evidence-based program to fit their needs.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

The Context<\/h2>\n

The OCVA Office on Youth has worked to prevent juvenile delinquency and promote positive youth development for more than 30 years.<\/p>\n

\u201cWe\u2019re setting them up to be able to make positive choices,\u201d Ashley Jacobs, the Program Coordinator, said.<\/p>\n

The Office\u2019s afterschool funding comes in part from the Virginia Foundation for Healthy Youth, an organization dedicated to preventing smoking, childhood obesity, and general substance use.<\/p>\n<\/div><\/div><\/div>

<\/div>
\n

\u201c[Media Detective] is a very straightforward, but powerful solution.\u201d<\/p>\n<\/div><\/div><\/blockquote>

Ashley Jacobs<\/strong>, Program Coordinator Office of Youth<\/span><\/span><\/div><\/div><\/div><\/div><\/div><\/div>

The Solution<\/h2>\n

When the Office on Youth needed a fun, flexible, and effective substance abuse prevention program for elementary schoolers, it turned to Media Detective from iRT. Using media literacy education, Media Detective teaches children to think more critically about unhealthy messages about substances promoted in media.<\/p>\n

With the help of animal detective mascots, Scoop and Snoop, students learn to unravel the mysteries of advertising while improving their knowledge of the danger of alcohol, tobacco, and e-cigarette products.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

The Context<\/h2>\n

\"\"<\/p>\n

The Office on Youth started teaching Media Detective as a small pilot program. Students, teachers, and the assistant principal in the afterschool program loved Media Detective.<\/p>\n

Jacobs said the students\u2019 enthusiasm stemmed from the fact that the program didn\u2019t feel like more school\u2014it felt like being a detective! Students were especially<\/p>\n

eager to analyze real-life ads featuring basketball players, video games, and other things they knew well in real life. Whereas previously they may have simply accepted the advertisements at face value, Media Detective sparked critical conversations about the techniques and hidden messages advertisers use. At the end, students made their own \u201ccounter-ads\u201d by spoofing advertisements to create educational posters about the dangers of substance use.<\/p>\n

One of the challenges the Office on Youth faced was finding a program adaptable to the afterschool schedule. This made the curriculum easy to teach and fun for students to learn. Even with the Office on Youth\u2019s Tuesday\/Thursday afterschool schedule, students stayed engaged with the program from week-to-week.<\/p>\n

The Office on Youth originally taught the Media Detective program to 3rd and 4th graders in afterschool. But the program\u2019s popularity encouraged the office to expand its offering\u2014 soon, 5th graders will have the opportunity to become Media Detectives as well!<\/p>\n<\/div><\/div><\/div><\/div><\/div>

\"\"<\/p>\n

Orange County Office On Youth
\n146 N. Madison Road, Suite 205
\nOrange, VA 22960
\n540-672-5484
\nhttps:\/\/orangecountyva.gov\/719\/VFHY-Programs<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Click to view the entire case study as a downloadable PDF<\/a><\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":37,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-6839","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\r\nMedia Detective Case Study - IRT INC<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/irtinc.us\/es\/media-detective-case-study\/\" \/>\r\n<meta property=\"og:locale\" content=\"es_ES\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Media Detective Case Study - IRT INC\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/irtinc.us\/es\/media-detective-case-study\/\" \/>\r\n<meta property=\"og:site_name\" content=\"IRT INC\" \/>\r\n<meta property=\"article:modified_time\" content=\"2021-12-29T16:25:35+00:00\" \/>\r\n<meta property=\"og:image\" content=\"http:\/\/irtinc.us\/wp-content\/uploads\/2021\/12\/8-300x225.jpg\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"9 minutos\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/irtinc.us\/media-detective-case-study\/\",\"url\":\"https:\/\/irtinc.us\/media-detective-case-study\/\",\"name\":\"Media Detective Case Study - 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